We recently received a shipment at our Market location of a new clothing line from Hollywood called Gypsy 05. This “hippie meets surfer” line is manufactured with quality right in Hollywood, CA. One piece that that we really like is the reversible, pullover hoodie. It is made impeccably and the cotton fabric is incredibly soft and cozy. It is perfect to throw on when the fog rolls in here in SF. We also have their printed tees and sweatshirts. Come see them for yourself!
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Fortunate Sun

Fortunate Sun
Live The Dream. That’s the mantra of Fortunate Sun, a new graphic t-shirt company that we are excited to now carry. Here is an excerpt from their bio on their website:
Appropriately coined weekend wear Fortunate Sun represents a collection of clothing that can comfortably brave any casual atmosphere. Wear it to the beach, to dinner, to bed. Wherever one might live the dream, Fortunate Sun is applicable.
Known especially for their signature t-shirts and unique graphics, Fortunate Sun offers a full collection of extremely comfortable lifestyle clothing all cut and sewn in downtown Los Angeles.
These graphic tees are unique, tasteful, fit well, and are super comfortable. And on top of their regular graphic tees, we are also carrying some of their Futbol Collection for the World Cup. This is a super cool way to support your favorite country.
Lightning Bolt
We are proud to report that we are carrying Lightning Bolt for the summer. Originally a Hawaiian surfboard company, Lightning Bolt now produces vintage-style surfwear. We have their uber-cool graphic tees and board shorts. Here is a short promotional video for their Spring/Summer 2010 collection. Enjoy:
The Burnout is back!
The Burnout tee by Alternative Apparel is back for the summer! Here is a short video of Alternative Founder and Chief Creative Officer Greg Alterman describing this super lightweight fabric (note: although he uses a female model, we carry the men’s tees!):
Tees, tees, tees!
Summer is officially here and we are ready for the warm weather with a wide selection of cool t-shirts; both plain and graphic.
As plain basics go we have a lot of great crew-neck and v-neck tees from Alternative Apparel and G-Star Raw in many colors. These no-brainer tees are inexpensive, comfortable, and lightweight. They easily complete any summer outfit.
We have tons of super cool graphic tees as well. The brands we now have include Lightning Bolt, Fortunate Sun, Kinetix, Drifter, Johnson Motors, Sailor Jerry, Ever, and CXXVI. We pretty much have every look covered, from tattooed sailor (CXXVI and Sailor Jerry) to California vintage surfer (Ever, Lightning Bolt, and Fortunate Sun). Come try some on.
Acne Jeans
We are excited to report that we have received a shipment of Acne jeans today. Acne, which is an acronym for Ambition to Create Novel Expressions, is an uber-cool Swedish clothing company. Their quality-made denim is clean and simple. We carry the Mic (regular straight-leg) and Max (skinny straight-leg) cuts in a solid dark blue and solid black.
More New Ever…
We got in more Ever this week. Here are pics of the four pieces we received:
New “Pre-Fall” G-Star Raw
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We have received quite a bit of new G-Star Raw from their “pre-fall” collection at our Market location. This includes new shorts, swim trunks, denim, tees, tanks, jackets, and button up shirts. Come try some on!
Takel

Takel has arrived! This all-American brand makes clothing for the all-American man. Think fashionable outdoorsman. Furthermore, Takel is made right here in the U. S. of A.. In fact, their button-up shirts are made in the same factory as those of Band of Outsiders, but at nearly half the price. Shhhh keep it a secret! We have their button-up shirts, logo tees, and chino pants in a variety of colors. Come check them out before they are gone.
New Ever…
We got in some awesome, new Spring ‘10 Ever pieces. Three graphic tees and one hoodie to be exact. The comfy, light-weight hoodie called “Mazatlan” is a cool teal blue and is porous to allow maximum breathability. The graphic tees are awesome, too. The “Blume” has a graphic on both the outside and inside of the tee. Cool huh! All the pieces are pictured below.




















